On June 30th I presented at the Next Night, organised by Generation Next. The central theme of the night was ‘Mobile is dead’. Hence the first slide of my presentation. My view on that is that the mobile phone as an information carrier is nearly dead. Even not so tech savvy people sync their contacts and pictures to either their pc or to the internet. By complete coincedence my phone broke this weekend and it had to be sent back to Nokia, and I can’t say I’m in trouble. I still got all my contacts, only a slightly less comfortable mobile browser.
So my presentation is about the future of mobile and how mobile became ‘big’. What happened before and how does this influence all the stuff that is going to happen? You’ll find the answers in my presentation below.
That’s all, want more like this?
Peter Evers is currently employed as Business Development Manager at yoMedia, where he is responsible for conceptualizing mobile applications and sales. He has extensive experience in the mobile advertising market, having worked at the mobile advertising department of leading Dutch ad network WebAds, as well as having led on mobile sales at the leading UK ad network Unanimis. |
Tags: Generation Next, presentation
